Are you creating a new business? If so, you know what it is like to leave your comfort zone. Starting a business can be financially exhausting and labor intensive and chances are that you don’t have much help.

Even with solid personal financial resources, success is not guaranteed. According to the U.S. Small Business Administration, about two thirds, or 66 percent of businesses last beyond the first two years. After four years, the number of surviving businesses is roughly 44 percent.

Entrepreneurs don’t get many breaks. They must create their own luck. Credible media coverage goes a long way toward helping a new business survive and grow. Whatever your business is, it has a story. Your business is doing something that is different, compelling, and worthy of interest in your community.

Triumph adds value by helping you to demonstrate the value you add to the right public at the right time.